It is official. No social digital platform will stop introducing new features. Translation - they won't stop making it harder for you to come up with enough content.
We write this only a few days after Instagram has announced albums, now allowing us to post as many as twelve photos and videos because just one great image wasn't hard enough. If I sound a little bitter, understand that I am bitter on behalf of brands everywhere. We have our own studio, cameras, lenses, lights, seamless backdrops, photographers, the list goes on. Think of your own team. Think of the one-person businesses. It all seems almost unfair.
With that said, we give you our most tactical Content Issue to date. Some how-to's, some explanations of our approaches, some inspiration to drive you forward.
Don't get distracted, as someone famous once said, "Everything is permissible, but not everything is beneficial". Focus on what is true to your brand, and let the rest fall to the side."